If you're exploring Mituyu for the first time, it's not essential that you understand how brands work - feel free to skip this for now!

Payments are made on a per-brand basis - making a payment only extends the subscription for the brand you're using at the time.

You'll find that there are many things that Mituyu will restrict: you can only have one account per type of social network; you can only have one outgoing RSS feed; you can only read a certain amount of source feeds. This ensures that Mituyu stays on the right side of the networks' acceptable use policies, discourages a lot of same-network cross-posting, etc.

There are times, though, when you may need to use Mituyu to manage more than one brand - either personally, or by being invited to collaborate on someone else's.

As you can only have one account per email address on Mituyu, we've given you the ability to create distinct brands. Brands are the equivalent of accounts - each is completely separate from the other - but you can create as many as you like, as well as working with other users' brands when they're shared with you.

When we say completely separate, though, we mean it; the licences you buy are brand-specific - buying a month on one brand won't gain you any time on others.

Aren't we nice, though?

When you create a new brand, we'll automatically give it the same free trial period that you recieved when you first signed up. You could set up a new brand every week and start publishing on that instead, but we'll probably spot that and cook up a clever policy to restrict it.

Creating and using a brand

You can create a second brand using the add a brand button. You can then switch between the brand you're actively working on by returning to the brands screen and clicking on the one you'd like to work on.

You'll find that your brands are colour-coded: those with a blue title bar are currently active, while those with a red bar have expired, or are not yet licenced.

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